The first component of the printed assets will feature several poster designs. The posters will fall into two categories. The first category will target church attendees and contain information pertaining to that demographic. The second will target the church’s surrounding community.
The second printed asset will be a 5x7 church service bulletin insert card. It will act as a tangible advertisement for the campaign. It could also be hand-delivered to a friend.
The finished designs feature the campaign colors, typefaces, language, and familiar layouts. The template nature of the campaign really shines with these posters. I have provided implementors with the base layers for use in Canva as well as example files that show recommended layout and positioning for additional text.
“The posters account for the largest portion of the print assets with ten individual designs.”
— Landon Benson
Campaign Posters
It is common that these bulletins are handed to each visitor at the start of a service or event.
Many churches print regular bulletins or in service guides. These serve as informative pieces that orient visitors and communicate upcoming ministry events
Additional Print Content
Insert Card Back
Insert Card Front
Next Step Assets
The final component of the package will consist of the campaign instructions. These instructions are critical for the successful implementation of the campaign and will provide a clean and easy way to understand the process for how to access and use the campaign assets.